4-minute read Image taken from our "Art Appreciation" section We have a ton planned for this year whether it's representing the gallery through statistics (or) whether it is wrapping up our first year ever. We have a ton to study, a ton to learn and a ton to grow so it's absolutely exciting.
What I wanted to discuss today was the idea of a Smart Museum. What that means essentially is Apollo Art Exchange can do what physical Art Museums can not, and that is representing the gallery through a multitude of statistics. For example, we could represent the gallery by artist representation. We have four different classifications for artists based on popularity. This is not a concrete definition by any means, it's just a way for us to categorize them a lot more efficiently behind the scenes. We have our Underserved artists which have three thousand or less followers across social media. Then we have our Anchor artists, which have 3,000 to 10,000 followers. Then we have our Established artists which have about 10K to 50,000 followers. Finally anyone with 50,000 followers above we call our Prestiged artists. The reason I created this is to be able to hold us accountable for showcasing smaller artists. I can represent each gallery by month, I can represent the whole gallery by that or I can represent bits and pieces such as style-based galleries like Cyberpunk. I could represent time-based, so I can do artist's representation for the whole month, artist's representation for the quarter, half year, full year etcetera. So that's really just to hold us accountable for showcasing smaller artists because at the end of the day that is a major goal of mine. I think that everyone should at least have a chance to be seen so it's really up to the viewer at that point. So that's just one idea of representing the Art Museum in statistics. Another way is by top pieces. I could do the top five pieces of the month by likes, top five pieces of the quarter, top five pieces of the year. I can do it by likes or I can do it by saves. I can do it by shares or I could do it by follows, so which piece has actually caused people to follow the page. There's an almost endless intersecting multitude of statistics for the Art Museum which is really, really exciting for me. I've kept my head down and I've been writing about four to eight paragraphs a day on each new art piece to try and give artists some exposure, so to be able to look back at my own work, study and categorize it is really exciting for me. What you'll see is we currently have some released on the BriidgeTheGap website. You'll see our archive growth rate, our artist's representation to date and then you'll also see our follower growth rate to date. So I have that for the full one to date and then I also have quarter three in isolation because those are what we just released publicly. I really do believe that with these kind of personalized statistics within the Art Museum we can start to unlock a lot of insights that a physical Art Museum could never. At the end of the day I do think it will give us a big advantage when we start to look at a decade, two decades, three decades of creation and having such an amount of statistics that the physical Art Museum simply does not. Essentially what we're going to be doing for the Apollo Community Token holders, what we call our token holders. Anyone who has an Apollo Community Token NFT will have access to the most in-depth statistics possible other than the behind-the-scenes statistics. < Where to get your own Apollo Community Token | rarible.com/011615121215 > We're talking each individual month. They'll have archive rate, follower rate as well as top pieces from the month and artist representation for the month. The Apollo Community Token holders will have first access to those and they will be able to look into the gallery on a much deeper level because they're supporting our work directly. We want to give back to them and give them some deeper insights into the museum. Other than that we do have our public releases every quarter. We will release the top five pieces. We will release the archive growth, artist representation and the follower growth. Right now, we are currently aiming for 20 to 25 percent of the full archive to be underserved. So that's 1 in 5 artists or 1 in 4 artists out of the entire gallery will have less than 3,000 followers. This, I think, gives smaller artists a really good kind of foot-in-the-door to be able to be discovered on a whole different level that we're going to see in the future. We also have increased track map statistics, which is essentially how we can map exposure. For example, someone discovers our work on our page and then that results in them going to the original artist’s profile and following them. We call that a spillover effect and then the whole kind of mapping or the phenomenon of that is the track map itself. So there are a ton of different ways to represent our museum. We really do think that this is going to give an amazing level of exposure, an amazing level of transparency, an amazing level of accessibility and just to be honest with the public because we are a public Art institution. At the end of the day, I do believe that people should at least be able to look at how the gallery breaks down from artists representation, from how fast we're growing the archive and etcetera. The Smart Museum is something that's happening day by day. It's constantly evolving, It's constantly changing and we are constantly mapping that out. As I've said before, we are doing what a physical Art Museum could never and it is really exciting. I really do think, as we start to look at a much longer time period we’ll really see the difference in the insights and the statistics here. Even as an original artist, if you come to us and you want to see some more about the gallery that you're being represented within then we have the statistics on-hand and we can provide a massive level of transparency completely. If you want to see our current statistics please go to BriidgeTheGap.com, you'll see that under the Four Pillars and Art Appreciation Tab and from there you'll be able to look at all of our currently publicly-released statistics to look at the museum on a much deeper level. Thank you guys, I absolutely look forward to 2022. It's gonna be a massive, massive year and there’s so much to get done, and we’re never going to stop, so we’ll see y’all next time. Apollo Art Exchange is a ecosystem of art appreciation which empowers the artist in the modern day through the use of writing, narrative storytelling, multi-platform content distribution and daily networking in the constantly evolving virtual metaverse
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